Modelling Good Health: The Be Well Collective


Be Well Collective - Claridges (Batch 2) (19 of 77).jpg

July 2nd sees The Rake partnering with the Be Well Collective to host a night of charity fundraising at The Corinthia Hotel in London.

The Be Well Collective is a not-for-profit organisation that aims to support the mental and nutritional wellbeing of models in the fashion industry. We're thrilled to be part of this event, not least because Sarah Ann Macklin, the Be Well Collective's founder, is a long-time friend of and contributor to the magazine, but also because we are excited to offer six incredible lots in a live auction, 20 lots in a silent auction, and a raffle featuring 10 amazing prizes.

 The money raised from this auction will allow the Be Well Collective to implement projects which will support nutritional and mental wellbeing for all models within the UK fashion industry. 

"Our support of the Be Well Collective is part of the natural progression of The Rake magazine, first from a print publication to a rapidly growing e commerce business and now from an editorial voice that chooses to support ethical initiatives such as the one created by our friend Sarah Ann Macklin,"

says The Rake's founder Wei Koh.

"The Be Well Collective, which has been endorsed by the British Fashion Council and the British Fashion Model Agents Association, aims to bring mental health and nutritional education and support to the entire new generation of British models. As a men's luxury magazine based in London, we could never successfully create the evocative narratives so integral to our identity without the women and men of the British modelling industry and feel it is an ethical imperative that we support this great cause founded by an exceptional person."

Among the six live auction lots - which you can also bid for online by clicking here - are:

Chopard Mille Miglia Classic Chronograph 42mm-diameter watch in stainless steel.
As the official timekeeper of the world’s most famous regularity race for classic cars, Chopard has created the Mille Miglia Chronograph self-winding stainless steel watch for men. Inspired by the beauty of classic cars, its elegant curves, silver dial inspired by vintage car bodies and the chronometer-certified engine evoke the perfect balance between automobile design and mechanical watchmaking. With an emblematic rubber strap evoking 1960s Dunlop tire treads, this bold timepiece adapts flawlessly to the wrist. Reference 168589-3002 Lot Value £8000.

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Frances Balding